
June 10, 2024
The Business of Balancing Visibility and Authenticity
By Shelley Bosworth, Business Coach, and FMCG Expert.
June 10, 2024
By Shelley Bosworth, Business Coach, and FMCG Expert.
June 7, 2024
LinkedIn’s latest study finds how 9 in 10 B2B marketing leaders are optimistic to drive revenue in the year ahead. With that stated, ahead…
July 16, 2017
Following a multi-agency pitch, Grey MENA has won the communications business for Lebanese poultry brand Hawa Chicken. Managed by Grey’s Beirut office, the assignment…
July 16, 2017
JCDecaux SA, the global outdoor advertising company, has announced that it has signed with its Emirati partner, DXB Media Advertising, a new street furniture…
July 10, 2017
By Christophe Cais, CEO of Albatross CX There is something funny I experience quite often when I visit stores: I enter, browse around, and…
July 9, 2017
Mediavest | Spark, a full-service media agency under Publicis Media, announced today that it is rebranding as Spark Foundry. This move underscores the company’s…
July 6, 2017
MS Plus, part of GroupM, has bagged the media planning and buying account of Abu Dhabi Commercial Bank (ADCB). According to an official source,…
July 5, 2017
By Graeme Erens, CEO, Genius Loci Branding, Design & Wayfinding It’s been an exciting time recently seeing the ups and downs some global brands…
July 5, 2017
What the media industry needs is non-traditional tools,” says Virginie Boyadjian, Founder and Managing Director of Frost [media]. Established in April 2015, Frost[media] offers…
July 4, 2017
iProspect, the Dentsu Aegis Network digital performance agency, has been awarded the SEO, content and SEM duties for Atlantis, The Palm following a competitive…
July 4, 2017
One agency executive recently said he sees more fear among packaged-goods clients than he’s witnessed since the economy bottomed out in 2008, miring the…
July 4, 2017
Family business-owned Al Fahim Group has selected Garage366 as the media and creative agency. Ahmad Sabra, Managing Director & Founder, Garage366, said, “We look…
July 3, 2017
By Ambarish Gupta, Founder & CEO, Knowlarity How does one conclude if their moolah is being wisely spent on advertising campaigns? Well, this is…
July 3, 2017
International Media Investments (IMI) has announced the relaunch of The National, Abu Dhabi’s first English language newspaper. The new ‘The National’ features a complete…