FOX Networks Group Middle East has appointed Value Branded Content (VBC) as its new advertising sales representative agency for National Geographic Abu Dhabi and…

Ishani Pawar is the managing director of Magnet, a production company that facilitates and produces visual content for corporate clients and advertising agencies. Her work…

By Christina Ioannidis, Chief Engagement Officer, Aquitude, a boutique brand engagement consultancy which works with corporations to engage with their main stakeholders i.e. their…

WPP is officially merging Y&R and VML. VML global chief executive officer Jon Cook will lead the new agency, which will be called by…

Exactly one year back, MCG& Group launched Ampersand, a talent consultancy providing L&D, search, strategic advisory and M&A services with Nick Clements – who…

Following a pitch process including multiple international agencies, Property Finder has chosen J. Walter Thompson as its communication partner for the UAE effective immediately.…

“It’s no secret that I care about the communications industry in the region. I’ve done more than my fair share when it comes to…

By Alex Malouf

When asked what his biggest takeaway was after attending Burning Man earlier this year, Martin Sorrell had a ready response: “The importance of creative…

Dubai-based digital marketing agency Netizency has added wagamama, the chain of Japanese-inspired restaurants in the UAE, to its menu of clients. In the UAE,…

Independent mobile advertising platform AdColony teamed up with three Unilever brands to run interactive mobile video campaigns in what the company claims to be…

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