
July 3, 2024
GroupM MENA Appoints Pauline Rady as Regional Managing Director and Client Lead
Previously with Spark Foundry, Pauline Rady’s role will accelerate client growth and business excellence across all under GroupM.
July 3, 2024
Previously with Spark Foundry, Pauline Rady’s role will accelerate client growth and business excellence across all under GroupM.
July 2, 2024
d’Abo brings over 25 years of expertise in the Middle East MarCom sector, with a proven track record of success in building and leading…
February 23, 2019
Lee Clow, the creative mind behind ads like Apple’s “Think Different” and Adidas’ “Impossible is Nothing,” is retiring. As of February 14, the chairman…
February 20, 2019
Following a competitive pitch process, Havas Media Middle East has been appointed as the media agency for Bounce Middle East. The partnership will see…
February 20, 2019
When CES opened its doors in Las Vegas last month, Mastercard took the opportunity to drop some news: The company was erasing its name…
February 17, 2019
2018 was a transformative year for Saudi Arabia, socially and politically, but also for brands. One such brand is Saudi Telecom Company (STC) that closed…
February 13, 2019
By Hussam El-Hage, digital marketing manager, Arabian Automobiles Buried treasure; the epitome of every pirate story. The infamous “X marks the spot” leads us…
February 11, 2019
(L: Justin McGuire, Founder and CEO of MCG& Group; R: Dan Matthews, Founder and CEO, Daniel Marks) The recruitment and executive search firms Daniel Marks…
February 11, 2019
MENA-based online advertising company, Buzzeff, has been acquired by Teads, a Global media platform, to bolster online advertising services for regional advertisers while expanding…
February 5, 2019
Facebook and Apple are in another fight over privacy and data after reports surfaced last week that Facebook built a consumer research app that…
February 4, 2019
In November 2018, WPP announced that it is merging J. Walter Thompson with Wunderman to create Wunderman Thompson. The merger saw Wunderman global CEO…
February 3, 2019
Ampersand, a global specialist marketing and talent consultancy, has been appointed by Etihad Airways to run and manage its first-ever marketing excellence academy. The…
January 29, 2019
Programmatic media company Gamned, has launched a new offering called Emerge that combines data science and consulting to offer better insights to advertisers. Launched…
January 29, 2019
By Laura Wasson, creative director at advertising agency, Madwell This is the age of “woke capitalism” and we are no longer selling products but ideas,…