
July 8, 2024
Publicis Groupe Middle East & Turkey Promotes Abed Ismail to Head of Integration
Publicis Groupe Middle East & Turkey announces the promotion of Abed Ismail to Head of Integration, a strategic move to support and accelerate Groupe’s…
July 8, 2024
Publicis Groupe Middle East & Turkey announces the promotion of Abed Ismail to Head of Integration, a strategic move to support and accelerate Groupe’s…
July 5, 2024
The Middle East has long been recognized as a hub for exceptional gaming talent, with predominantly top-tier male gamers shining on the global stage.…
April 5, 2019
By Jeremiah Rosen Recent documentaries about business scandals are captivating audiences. Take, for example, the behind-the-scenes looks at the infamous Fyre Festival disaster and…
April 4, 2019
by Volkan Çağsal, CEO of Adphorus Digital advertising was almost half of all advertising spend in 2018, and it keeps growing, with two in three…
April 4, 2019
By Bianca Best The future is being incubated at our schools, but in the wrong way. Just ask education guru Ken Robinson, who delivered…
April 4, 2019
By Jack Neff It’s time to put on your thinking caps, or at least get test subjects to. Neuromarketing has gone from the realm…
March 31, 2019
1. The growth of Internet advertising will drive global ad spend in 2019 Stronger than expected Internet advertising will drive 4.7 percent growth in…
March 30, 2019
French automotive manufacturer, Groupe PSA, has selected independent creative shop, Science & Sunshine, to handle creative for Peugeot in the Middle East after a…
March 28, 2019
By Alfonso De Gaetano, Director – Global Partnerships Emerging Markets at Google The news publishing business is facing a challenging and complex reality. First, people…
March 25, 2019
TV commercials may not be so superior to digital ads when it comes to viewability as the industry believes. According to a new study…
March 24, 2019
Facebook Inc. disclosed a flaw on its social network that made passwords of hundreds of millions of users visible to employees. However, the company…
March 21, 2019
By Danielle Jamal, communication director, Leo Burnett Agile is an achieved buzzword status; a word we all currently love! A very critical component to…
March 19, 2019
Communication architects balcony8 have been appointed as the new multi-disciplinary agency to represent Waterfront Market across a variety of channels over the course of…
March 18, 2019
Zainab Imichi Alhassan, co-founder of POP Communications, on taking our roles as communicators seriously At the age of twenty-two, I started working in public…