
June 25, 2024
AppsFlyer Collaborates with AWS for Commerce Media Networks and Social Platforms
The new initiative scales privacy-safe audience enrichment, targeted advertising, and closed-loop measurement.
June 25, 2024
The new initiative scales privacy-safe audience enrichment, targeted advertising, and closed-loop measurement.
June 24, 2024
As the curtain falls on the 71st edition of the Cannes Lions Festival of Creativity, we bring you a comprehensive summary of the winners…
August 14, 2019
In a recent survey, security company Bullguard, found that 79 percent of public Wi-Fi users are at a risk of being hacked when they…
August 14, 2019
Facebook Inc. just completed a massive fine of $5 billion settlement with the U.S. Federal Trade Commission following the probe on its privacy practices.…
August 13, 2019
Sophia can identify faces and have long conversations with others. Sophia is also a Saudi citizen. This might not come out as big news…
August 12, 2019
By Vinod Krishnan Viewers are watching more content than ever before, with expectations for nearly endless content choice anytime, anywhere and on any screen. To…
August 11, 2019
By Brian Braiker There don’t seem to be as many big, outsized personalities in advertising as there were in previous generations. Think Ogilvy, think…
August 8, 2019
By Sharvari Alape Stand-up comedy is a global form of expression that provides a new space and stands away from other traditional means of…
August 8, 2019
It’s every company’s dream to know the real-time location of its audience, deeply understand them and know exactly how, when and where to speak…
August 7, 2019
After it was fined a record-breaking $5 billion for not following antitrust laws in the EU, search giant Google recently announced that, starting early…
August 6, 2019
By Ethan Jakob Craft After a trial run in Canada that’s been ongoing since May, Instagram announced on July 17 that it would be…
August 5, 2019
By Sharvari Alape Technological advancements through digital innovations are driving companies to transform their workforce. According to a report by Research and Markets, the…
August 4, 2019
By Sharvari Alape Over the past few years, we have seen companies consolidating the Chief Marketing Officer roles into “chief growth officer” and other…
August 4, 2019
With a growing necessity to operate cost-effectively within the market, more clients on a global level are stressing to have a transparent relationship with…