
May 20, 2025
Abhirami Vinod: From Byline to Brandline
From the newsrooms of India to the campaign rooms of Dubai, my journey as a communicator has been one of evolution, intention, and purpose.…

May 20, 2025
From the newsrooms of India to the campaign rooms of Dubai, my journey as a communicator has been one of evolution, intention, and purpose.…

May 19, 2025
CARMA, the leading technology and consulting company, has released the second part of its ‘Driving Change Series’ study, which presents an analysis surrounding the…

March 1, 2021
The new report looks at how businesses are responding to the growing popularity of content commerce.

February 28, 2021
Deceptive advertising is spreading rapidly online and threatening the revenue of publishers. How can we solve it?

February 25, 2021
The new report by YouGov looks at the changes that happened in the way people consume media and the rise of the paid subscription…

February 23, 2021
Cheryl King, MEPRA Strategy Board Member & Managing Director at markettiers MENA, on why podcasts are a marketing avenue brands simply can’t ignore.

February 23, 2021
The new report by Socialbakers highlights the value of chatbots in improving CX and driving ROI across touchpoints.

February 22, 2021
Facebook IQ and Ipsos publish new study focusing on consumer trends and habits in Saudi Arabia.


February 22, 2021
The Influencer Marketing Benchmark Report highlights how the pandemic affected the world of influencer marketing.

February 21, 2021
The new short-form video tool by Youtube will be available in beta phase for US consumers.

February 21, 2021
New data by WARC highlights how advertisers are moving their money into streaming platforms.


February 18, 2021
You’ve heard it being used at the end of a work week but did you know how it began?