By Injeel Moti, Managing Director at Catch Communications & Catch Academy

Moemen ElHamalawy, Marketing Director-Laundry & Home Care for the GCC at Henkel GCC, says that, as businesses seek to optimize the present, they also need…

Former Talabat comms exec will oversee all of the group’s brands.

Sargi will work closely with the production team at TBWARAAD to drive integrated productions for the agency’s clients across the Middle East, including brand…

The report follows a global survey of marketing strategists and shows that strategy is growing in importance and divergence but lacks diversity in its hiring. 

Yas Island’s Badr Bourji explains the strategy behind a flurry of campaigns.

The new joiner is expected to bring a fresh perspective to UM UAE and MENAT.

Jon S. Maloy, Regional Creative Director at global experiential communication group Auditoire (part of Omnicom Group), tells marketers how they can truly relate with…

Imad El Fay, Partner at HBI Investments, explains how the younger generation came up with a new type of economy that works best for…

Communicate spoke with Nadim Dada and Dr. Urwa Tariq to understand the origins behind the rising popularity of anime in the MENA region and…

Meet Zeena Ismail, Regional Strategy Director – Health & Social at Memac Ogilvy

By Anna Germanos, Head of CPG, Retail and E-Commerce for MENA, Facebook