May 26, 2025
Five Real Ways PR Pros in the GCC Can Start Using AI Today
AI is everywhere and for many comms professionals in our region, it is already part of the workflow. Whether it is using ChatGPT to…
News
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May 23, 2025
OnePane Empowers Enterprises to Build Cloud and Business Resilience with New Visibility, Governance, and Cost Control Packages
Cloud transformation continues to drive innovation across the region, but recent global insights reveal that it’s also becoming harder to manage. According to recent…
Read moreJune 2, 2021
What We Learned From MEPRA’s First Talent Barometer Survey
MEPRA Youth Board member, Hanisha Lalwani shares with us more insight on the findings from the survey.
Read moreJune 1, 2021
What Is The Sentiment Around Online Shopping In The GCC?
Ipsos measures the evolution of consumer’s attitudes towards e-commerce
Read moreMay 31, 2021
Unraveling GenZ
Talkwalker and Khoros Intelligence investigates the nature of GenZ and what makes them tick.
Read moreMay 30, 2021
Let’s See How Publishers Are Preparing For The Cookie Apocalypse
Pubmatic looks at where publishers currently stand as the demise of third party cookies looms near.
Read moreMay 26, 2021
What Does Identity Mean For Marketers In 2021?
Acxiom’s new guide explores the inner workings of identity amid all the new regulations.
Read moreMay 25, 2021
Meet WFA’s First Ever Regional Vice-President for the Middle East.
Firdaus Shariff has a lot of plans in the works.
Read moreMay 24, 2021
Time to Integrate Programmatic Within Your Omnichannel Marketing Mix
Nader Bitar, Deputy GM at programmatic marketplace provider MMP World Wide, discusses how programmatic ads integrated within the omnichannel are the way to go.
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May 24, 2021
The World Of Work: Building Back Better Through Brand
By Mariagrazia Deangelis, Managing Director at Landor & Fitch Dubai
Read moreMay 20, 2021
TNCG’s Joy Sahyoun : “We Need To Reconsider Needs, Relying On Storytelling, Performance, Data And Experiences”
Watch the interview below with Joy Sahyoun, GM of The Network Communication Group
Read moreMay 18, 2021
How Much Of A Role Does Social Media Play In The Customer Journey Today?
New report by Socialbakers explores the customer experience gap online and the trends happening on social in 2021.
Read moreMay 17, 2021
Merkle Promotes Vimal Badiani To MD Of Merkle And Dentsu’s CXM Service Line Across MENA
New leadership structure also sees Beth Williams promoted to head of performance
