Data from WARC cements the belief that the new consumer media habits are here to stay for good.

Watch the interview below with Fadi Khater, Founder and Managing Partner of Netizency

By Karl Escritt, Co-Founder and Chief Experience Officer at Like Digital & Partners

Bassel Kakish will be taking the helm effective immediately.

How much has marketing truly changed for women?

Watch the interview below with Nadia Nahhas, Marketing Director of Under Armour.

Injeel Moti, Managing Director, Catch Communications talks about how the pandemic changed the way agency-client relationship.

Jon S. Maloy, Creative Director at global experiential communication group Auditoire (OMNICOM), tells the story of how the swoosh finessed its way into a…

Dubai joins Red Havas’ Merged Media micro-network, spanning APAC, North America, Europe, and the Middle East.

Findings reveal higher Ad recall, greater uplift in brand awareness, and an increase in purchase intent among TikTok users.

Cooperation to produce research, panel discussions, and industry level, government whitepapers.

By Mustafa Shamseldin, CMO – Africa, Middle East and South Asia at PepsiCo