March 11, 2018
Twitter tests integration with outside buying platforms
Credit: Illustration by Mary Ellen Forte Twitter wants to be the easiest place for brands and agencies to buy ads in social media. According…
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March 8, 2018
6 questions with PepsiCo’s Hossam Dabbous on how marketing has changed
Marketing used to be about the 4 Ps of price, product, promotion and place. But that isn’t the case anymore. In a world of…
