April 9, 2017
How product placement has evolved into branded content
By Fadi Sibai, founder and managing director of Hot Ice Communications As online video watching and multiscreening become more popular, ignoring and skipping ad breaks…
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Read moreApril 9, 2017
Is human capital our most important asset or not?
The notion of people as assets should stand for something by Sasan Saeidi, managing director FP7/UAE and IAA global vice-president – content strategy…
