
March 8, 2018
6 questions with PepsiCo’s Hossam Dabbous on how marketing has changed
Marketing used to be about the 4 Ps of price, product, promotion and place. But that isn’t the case anymore. In a world of…
March 8, 2018
Marketing used to be about the 4 Ps of price, product, promotion and place. But that isn’t the case anymore. In a world of…
March 7, 2018
(R: Kate Midttun, Founder and MD of Acorn Strategy, and L: Annabel Amann, GM and head of marketing & communications) Acorn Strategy (Acorn), a…