Virtual outfits from fashion brands Balenciaga, Prada, and Thom Browne will be available for purchase across these stores which are set to launch in…

The region picked up a record two Grands Prix and many other awards.

The final offer price for the offering of 625,000,000 ordinary shares of the Company (the “Global Offering”) has been set at AED 2.67 per…

A recent study commissioned by Mediabrands, UM, and Snap Inc. reveals how AR ads provide utility and help build deeper connections with consumers and reveals…

By Suzi Kuban, COO at Next Broadcast Media

As inflation rises, many consumers face a new dilemma: deciding where to cut back on spending. Making decisions is tough, as there’s a clear…

“Priceless” was created with Timbaland’s Beatclub collaboration supporting emerging artists and fans with a passion for music.

Starzplay has been appointed to handle the global rights of advertising sales for Abu Dhabi Media’s entire portfolio.

FP7McCann sweeps the 2022 Pros D’Or with 29 Awards, including a Grand Prix for the Orange “Nininini” campaign and culminating with Agency of the Year.

Property Finder, proptech company based in the MENA region, has announced the launch of a new campaign titled ‘Your Home Finder’. The integrated brand…

The world’s first swimmable billboard was created to promote the brand’s new inclusive, full-cover swimwear collection.

e& (formerly known as Etisalat Group) today unveiled  “Etisalat by e&” as the new brand identity for Etisalat UAE in line with the Group’s recent positioning…