By Monika Prokop and Dina Alsharif, Senior Strategists at VIRTUE Worldwide

Momentum Dubai has announced that Raphael Nassoura has been promoted to General Manager while retaining the current Executive Creative Director title and responsibility.

Winners for the Print and Publishing; Outdoor; Radio and Audio categories were announced in the Palace of Festivals and Congresses of Cannes today. Impact BBDO…

Together with Remerge, AppsFlyer strengthens its commitment and innovation to mobile ecosystem privacy standards with a first-to-market remarketing solution.

By Rasha El Ghoussaini, Head of Industry – Travel, Luxury, and Tech in MENA at Snap Inc.

AstroLabs, MENA’s trusted partner for innovation and entrepreneurship, and TikTok, the popular digital platform, have successfully concluded their flagship partner program supporting small and…

By Andrew Tonks, COO at Red Blue Blur Ideas

Eleven Grands Prix, two Grands Prix for Good, and eight Golds were awarded for the year 2023.

As a business transformation and digital expert specializing in MENA, Cukrowski’s hire further strengthens Valtech’s position in the region.

Havas Middle East has announced three major new appointments to its senior leadership team across functions, in line with its growth. The strategic restructuring…

AB InBev, McDonald’s, WPP, Ogilvy, and Leo Burnett Middle East, shine at the Global 2022 Global Effie Index.

Only 37% of retailers currently have off-site programmatic advertising as part of their retail media/monetization strategy. 48% of brands expect their retail media investments…