Over the past few months, as the pandemic began to loom across the MENA region and globally, many businesses were in a state of…

As a brand today, it’s really difficult to stand out on social media because of the massive overload of content that is present on…

WARC, the global marketing intelligence service, released its latest report that focuses on the impact that the COVID-19 pandemic has had on strategy, across…

Gaming has become one of the most profitable entertainment spaces in recent years but brands in the region have yet to dig into it.…

Emirates Nation Brand’s Khaled AlShehhi explains how the Emirates developed a unique campaign that celebrates the historic Hope Probe launch. At 1.58 am on…

Abdulrahman Inayat, Co-Founder of W7Worldwide, explains how the Covid-19 pandemic has impacted the communications industry in KSA and how his agency is helping businesses.…

UAE-based Q Communications just announced its expansion to Europe, right in the middle of a pandemic. Co-Founders Elsa Roodt and Katie Harvey explain how…

Katie Streten, Experiential Strategy Director at Geometry MENA, explains how experiential is an opportunity for greater connection. The current situation has CMOs in a…

What the latest restrictions on Apple’s mobile ad ID mean for the industry. Announced at Apple’s virtual Worldwide Developers Conference (WWDC) at the end of…

Cortlan McManus, Head of Content Practice at Publicis Media. I work with great people who inspire me to be better than I would be…

 Communicate chats with Mauricio Sanaiote, Creative Director at Geometry MENA to learn how creativity has been impacted during the pandemic and what the Geometry…

Talkwalker, a global social listening and analytics company reveals the list of most loved brands globally as well as in the region. With the…