This is the first partnership with an international news platform for the Arabic streaming platform.

VoD service announces a new partnership with OTT platform Almanasa.

The Abu Dhabi Music & Arts Foundation (ADMAF) announced signing a cooperation agreement with the Sky News Arabia Academy in line with its vision…

A meta-study commissioned by TikTok in the MENA region found that TikTok provides the highest incremental exposure to TV compared to other video platforms.…

Under the new system, offending accounts will accrue strikes as the content is removed.

Ala Shashaa, Data and Insights Director at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the GCC’s public…

WARC, the global authority on marketing effectiveness, and The Marketing Society, the global community of progressive marketing leaders, have joined forces to form a new…

Hypermedia – a subsidiary of W Group – has been awarded Exclusive Out-Of-Home (OOH) advertising media rights for the coming 10 years for Expo…

by Richard Nicoll, Chief Strategy Director at Liquid Retail

By Ayman Haydar, CEO of MMPWW

By Ralph Aoun, Global Marketing Manager for Performance at Meta

By Walid Ramadan, GM of MMP Experiences