April 11, 2025
Baha Hamadi on the PR genius of President Trump
Baha Hamadi, Managing director of Keel Comms argues that image is currency, bold moves carry more weight than elegant rhetoric, however, messaging should focus…
Events & People
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Read moreApril 10, 2025
IFZA Partners with Smart City Council at AIM Congress 2025 to Support Smart City Sector Growth
The event this year was supported by more than 400 local, regional and global partners, offering valuable opportunities for collaboration, networking, investment. IFZA used…
Read moreOctober 14, 2022
Netizency’s Social Recap: September 2022 Trends
Ala Shashaa, Analytics Manager at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the GCC’s public sphere and…
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October 13, 2022
The True Potential of In-Game Advertising in the MENA Region
Walid Ramadan, General Manager of regionally based AdTech solution provider, MMP World Wide explains why businesses literally need to put their ads in the…
Read moreOctober 12, 2022
How Dubai Expo 2020’s Hybrid Marketing Approach Captured the Hearts of 250 Million Virtual Visitors
By Google’s Dana Baddar and Joyce Abou Jaoude
Read moreOctober 10, 2022
The Marketing Society Opens Applications For 2023 Scholarship
Following a successful first year for The Marketing Society’s Scholarship Programme in partnership with TikTok, the Society is delighted to announce that applications are…
Read moreOctober 7, 2022
How Integrating User Experience Enhances Digital Marketing Campaigns
By Fadi Ali, Senior Managing Consultant in UX & Research at RBBi
Read moreSeptember 30, 2022
FIFA World Cup Fans in UAE & KSA Expect an Increase in Spending During the 2022 World Cup
FIFA World Cup Qatar 2022 has created a lot of excitement amongst sports enthusiasts across the globe. With the first match set to kick…
Read moreSeptember 29, 2022
3 Things I Learned about LinkedIn Audio Events
By Jonathan Ashton, Integrated Industrial Marketing Communications Professional
Read moreSeptember 28, 2022
Google’s Brand New Travel Insights Tools Now Available for the MENA Region
On World Tourism Day, Google is launching two free tools to help the travel industry in the Middle East and North Africa identify timely…
Read moreSeptember 27, 2022
Here’s How Plus Company is Empowering its Employees with NFTs
Found in 2021, Plus Company is an alliance of creative brands and agencies with over 25 agencies under it. Earlier this month, they announced…
Read moreSeptember 27, 2022
Influencer Marketing by Brand Ripplr: How Brands Can Level Up their Influencer Marketing Campaigns during Cyber Month
By Nadine Salameh, Campaign Director at Brand Ripplr
Read moreSeptember 26, 2022
Secrets to Grow and Expand Businesses Quickly
By Nathan Farrugia, Managing Director of Vistage
Read moreSeptember 23, 2022
Majid Al Futtaim Launchpad Accelerator Program Announces SME Winners to Join Ecosystem
In partnership with Microsoft and AstroLabs, Majid Al Futtaim’s Launchpad program enters an exciting new phase, having successfully identified ambitious brands for a unique…
