April 25, 2025
Ruder Finn Atteline Bolsters MENA Leadership Team with Strategic Appointments
The integrated communications agency’s recent hires include an Executive Vice President alongside three Account Directors across multiple divisions.
Events & People
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April 24, 2025
TiE Women MENA 2025 launches sixth edition to champion the next generation of women entrepreneurs
Applications open until June 15, 2025, inviting women-led startups across MENA to join a transformative entrepreneurial journey
Read moreSeptember 11, 2023
Streaming Success
In her journey to becoming the Group Chief Commercial, Marketing & Product Officer (VOD, Global) at Shahid, Natasha Matos-Hemingway embraced diverse experiences in the tech and…
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September 8, 2023
Why Putting an End to Blaming Your Boss is the Key to a Promotion
By Denis Liam Murphy, High-Performance Leadership Coach and Author
Read moreSeptember 6, 2023
Kantar Report: Amazon is Consumers’ Preferred Ad Platform for a Second Year in a Row
New Kantar research shows more marketers will cut ad spend on X in 2024 and TikTok is officially the world’s most attention-grabbing ad platform.
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September 5, 2023
How Saudi Arabia is Turning the Tables for Women in Creativity
Reem Alattas, Director of Value Advisory at SAP and DataNaut at NASA; Christina Ioannidis, CEO and Founder of Aquitude and Top of Her Game;…
Read moreSeptember 4, 2023
Breaking Barriers in Blockchain
In the ever-evolving world of Web3 technology, Siegrid Althuizen, the CEO of Skyne, a strategic branding and design solutions firm, shares her journey as…
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September 4, 2023
A Glimpse into the Advertising Industry 16 Years Ago
Taking a trip down memory lane, Noura Souki, Account Director at Cheil, reflects on the remarkable transformation of the advertising industry since her arrival in Dubai…
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September 1, 2023
CNN’s Marketplace Middle East Explores Saudi Arabia’s Ambitions to Become a Global Sporting Hub
In the latest episode of Marketplace Middle East, CNN’s Eleni Giokos sees how Saudi Arabia plans to diversify its assets and become a global hub in the multibillion-dollar…
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September 1, 2023
Women in Tech: Why it Matters that Women are Not There Enough Yet?
In a world of AI and Web 3.0, the need for gender diversity and representation in the tech sector has never been more crucial.…
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September 1, 2023
One Journey, Countless Stories
With over 18 years of comprehensive marketing experience in various coaching and GTM strategies, Adeline Chew, currently, Head of Brand Experience at Cheil MEA started…
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August 31, 2023
Social Commerce: Driving Our Present and Future
UM MENAT’s latest study shares the nuts and bolts of social commerce today and how it continues to be a rapidly growing segment of e-commerce.
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August 31, 2023
The Marketing Society Announces New Additions to its Regional Board
The newly appointed board members bring a wealth of diverse expertise to the table, enhancing the Society’s capacity to drive innovation and inspiring meaningful…
Read moreAugust 30, 2023
Gear Up for Communicate’s First-Ever AI Conference
The Communicate AI Conference, scheduled to take place on Thursday, 7th September 2023, is aimed at enlightening MENA’s creative, marketing, advertising, and tech industries with…
