November 30, 2025
MENA Effie awards mark 16th edition with grand celebration in Riyadh
Against the backdrop of Riyadh Season 2025, the MENA Effie Awards celebrated their 16th year of recognizing top marketing work across MENA. The event…
Events & People
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Read moreNovember 28, 2025
L’Oréal-UNESCO program honors 12 Arab female scientists
The 12 honorees represent a diverse cohort tackling some of the region’s most important scientific challenges. The L’Oréal-UNESCO For Women in Science Middle East…
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July 7, 2025
AlUla Desert Blaze Returns for 2025, Offering Fiery Test of Endurance in Ancient Landscapes
The heat is on once more as AlUla Desert Blaze returns for its 3rd edition to the ancient oasis on 15 and 16 August,…
Read moreJuly 7, 2025
Alex Pineda Joins Horizon FCB Dubai as Chief Creative Officer
Alex is a multi-award-winning creative with over 20 years of experience across the Middle East, Europe and Latin America. Working for a decade in…
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June 30, 2025
GCI Health Announces New Asia-Pacific Leaders
GCI Health, a global healthcare communications agency, today announced that Kath Harrison has been named to the newly created position of President, International Markets,…
Read moreJune 24, 2025
FP7McCann Brings Home Seven Lions at Cannes for Regional and Global Brands Including Arla, McDonald’s, Waterstones UK & Testicular Cancer Society
At the 72nd Cannes Lions International Festival of Creativity, FP7McCann won seven Lions, emerging as the most awarded agency in MENA in terms of…
Read moreJune 24, 2025
Snap Spectacles: Dior and Louis Vuitton Usher in a New Era of Luxury in Augmented Reality
On the occasion of the 2025 edition of Crafted for Luxury, Snap’s exclusive event dedicated to the luxury industry, Snap unveils the first augmented…
Read moreJune 24, 2025
Capturing Gen Z’s Attention: New Strategies for Authentic Engagement
Gen Z is rewriting the rules of engagement – and if your brand isn’t keeping up, you’re missing out. Join us for a Future of Marketing…
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June 16, 2025
MENA’s new entertainment startups: YouTube creators on the silver screen
YouTube hosted a red-carpet screening today of upcoming releases for five content creators from across the Middle East and North Africa at Roxy Cinemas…
Read moreJune 12, 2025
Kering appoints Lea Maalouf as MEA comms director
Kering has named Lea Maalouf as Communications Director for the Middle East and Africa region. Based in Dubai, she joined the house after spending…
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June 12, 2025
Noë & Associates Strengthens Global Growth Strategy with Senior Hires in the Middle East and America
Noë & Associates, a consultancy delivering brand strategy & identity, content and production with a focus on premium brands, architecture, design and the built environment, has announced…
Read moreJune 12, 2025
Effie Announces 2024 Global Effie Index
Effie Worldwide has released the 2024 Effie Index® (effieindex.com), the 14th edition of the annual global ranking that celebrates the most effective marketing around…
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June 10, 2025
Introducing the Effie LIONS Foundation: Building a Marketing Industry for Everyone
The Effie LIONS Foundation, a global non-profit organisation committed to ensuring the marketing industry is creative, effective, and open to everyone, has officially launched…
Read moreJune 10, 2025
McDonald’s UAE to donate 100% of Sundae sales on June 12
McDonald’s UAE will mark its first-ever McHappy Day on Thurday, 12th June with a nationwide initiative aiming to improve access to free healthcare for…
