Hotels in the UAE are targeting residents of the country with special discounts and offers.
While most tourist spots – and sometimes hotels – have special rates for UAE or GCC residents, there has been an increase in hoteliers offering such packages during Ramadan.
One such brand is Jumeirah Group. “This Ramadan as a UAE resident, you can save up to 30% off your stay all round the year at Jumeirah’s luxury hotels and resorts,” it says. The discount is valid on hotel stays as well as entry to Wild Wadi waterpark and special suhoor and iftar deals.
Similarly, Fairmont has also introduced a 20% off for the summer (only on weekends) especially for UAE residents.
While Jumeirah’s offer focuses on Ramadan, Fairmont’s is valid all throughout summer. The former’s is an interesting move considering that residents only travel after Eid, according to Criteo data. Fairmont’s, on the other hand, might be a bid to lure visitors to the hotel in Dubai versus traveling outside.
Other hotels in the UAE also offer special resident offers, but there is no time limit mentioned.
App analytics and market data company, App Annie, have released a new report that sheds light on Gen Z’s mobile behavior, in order to help marketers develop effective strategies to reach them. 98% of Gen Z report owning a smartphone, on average receiving their first at the age of 10. They are also part of […]
Experticity, the world’s largest community of influential category experts have released a new study that sheds new light on the importance of micro-influencers on the average consumer. The study was conducted with online interviews of more than 6,000 individuals from the United States drawn from Experticity’s micro-influencer network and the general population. In addition, more […]
Market research companies eMarketer and Global Web Index have collaborated together to release the 10th edition of the global media intelligence report. The report is a detailed compilation of data and insights about internet users’ traditional and digital media usage in 42 key markets worldwide. Communicate will be highlighting the key trends that are shaping the […]
Social Bakers, a global AI-powered social media marketing company has released the Q3 edition of their social media trends report. The report reveals where the industry is currently standing with regard to spending and engagement globally. Here are the key findings – ADVERTISING Worldwide ad spend increased by 56.4% in Q3 compared to where it […]