Insights
Industry
People
Culture
Brand Studio
Facebook Hub
Choueiri Group Deep Dives
OMD Corner
LEAD with ABG
Insights
Brand Studio
Facebook Hub
Choueiri Group Deep Dives
OMD Corner
LEAD with ABG
ABOUT US
CONTACT US
ADVERTISE WITH US
Insights Industry
Back
Meraas has appointed a digital and media agency
By Communicate StaffThu, Mar 29 2018

Contact
meraas-has-appointed-a-digital-and-media-agency

Meraas has tapped independent agency Digital Willow, which is expanding its footprint in the Middle East with this win.

“We are confident that our partnership will be a fruitful one, with our efforts to date being focused on two parts of the Meraas Leisure and Entertainment division: DXB Venues and Hub Zero,” says the agency in a statement.

Digital Willow has been tasked with driving the digital marketing and media strategy efforts for the brand, with a focus on boosting its e-commerce and footfall. “We have created a multi-layered plan combining various digital marketing techniques to increase sales and ensure continuous growth,” adds the agency.

Paul Parker, general manager of Meraas Leisure & Entertainment says: “We’re delighted to be working with Digital Willow on these two exciting projects. We pride ourselves on delivering our customers the most innovative Leisure and Entertainment offerings in the market and having Digital Willow within our agency roster helps us to better target and engage with our audience”.

Digital Willow’s services for Hub Zero and DXB Venues include e-mail marketing, content planning, media planning, influencer marketing, marketing automation workflows, social media, search marketing, proximity marketing, programmatic marketing, video marketing and conversion modeling.

RELATED TOPICS
Meraas
MORE IN Industry
Industry
November 01, 2020 How to Build a Winning Gen Z Strategy on Mobile

App analytics and market data company, App Annie, have released a new report that sheds light on Gen Z’s mobile behavior, in order to help marketers develop effective strategies to reach them. 98% of Gen Z report owning a smartphone, on average receiving their first at the age of 10. They are also part of […]

Industry
October 28, 2020 Micro-Influencers Are Still an Important Channel in the Marketing Funnel

Experticity, the world’s largest community of influential category experts have released a new study that sheds new light on the importance of micro-influencers on the average consumer. The study was conducted with online interviews of more than 6,000 individuals from the United States drawn from Experticity’s micro-influencer network and the general population. In addition, more […]

Industry
October 28, 2020 Global Media Insight Report Provides Concise Picture of Media Trends in UAE & KSA

Market research companies eMarketer and Global Web Index have collaborated together to release the 10th edition of the global media intelligence report. The report is a detailed compilation of data and insights about internet users’ traditional and digital media usage in 42 key markets worldwide. Communicate will be highlighting the key trends that are shaping the […]

Industry
October 27, 2020 Socialbaker’s New Report Highlights Slow Return to Normalcy in Digital Space

Social Bakers, a global AI-powered social media marketing company has released the Q3 edition of their social media trends report. The report reveals where the industry is currently standing with regard to spending and engagement globally. Here are the key findings – ADVERTISING Worldwide ad spend increased by 56.4% in Q3 compared to where it […]

Subscribe to

our newsletter.

This site uses cookies: Find out more.

Logo
  • Insights
  • Industry
  • People
  • Culture
  • Brand Studio
  • Facebook Hub
  • Choueiri Group Deep Dives
  • OMD Corner
  • LEAD with ABG
  • About Us
  • Contact Us
  • Advertise With Us
  • Privacy Policy
  • Disclaimer
NEWSLETTER

Get a monthly round-up of Communicate's best insights

© 2020 communicateonline.me
About Us
Contact Us
Advertise With Us
Privacy Policy
Disclaimer
icon
icon
icon
icon
icon
© 2020 communicateonline.me