Rasha Hamzeh
Official Title:
Managing Director, The Inhouse Agency
Away from the usual, my bio is:
I’m a wife, a mum, and a marketing strategist with 15+ years of experience leading global brands like Uber, Daimler, and LVMH across MENA. 2 years ago, I founded The Inhouse, a marketing and media consultancy working with clients like Dubai Airports, Mitsubishi, Koita, and Access Bank UK. I also produce Luca’s Insight Track—a top 10% podcast in the UAE—co-founded Edge Candle Studio, an e-commerce gifting brand, and launched Eh, Fi Amal, an NGO based in Lebanon. With an MSc from King’s College London, multiple Mini MBAs, and having studied under marketing icons like Mark Ritson and Scott Galloway, I’ve built my career on the belief that real impact lies in blending purpose with performance—always learning, always evolving, always building.
If I were to nominate someone for the list:
I’d proudly nominate Marisa Kamall—a woman whose journey redefines leadership.
An ex-HSBC executive, Marisa climbed the ranks with grit and resilience, often without a hand to hold. When she needed support the most, it wasn’t there—so she built it herself. Out of that solitude, she created a community for women- GAIA: one grounded in honesty, support, and real connection.
She was tired of the phrase “women don’t help women”—so she set out to prove it wrong. Leaving behind a powerful corporate role, she chose purpose over position to build something that mattered.
That kind of courage, empathy, and vision deserves every spotlight.
Some reasons I shouldn’t be on this list:
Because I still feel like I’m just getting started. I focus on what is left to do than what I have already done. There’s so much I want to do, learn, and build. I still doubt myself sometimes. I still care a little too much about what people think. But maybe that’s also what drives me — to prove to myself that I can grow beyond limits, do more with less, and keep evolving. I haven’t “made it” yet. I’m not here because I’ve figured it all out. I’m here because I’m working on it — and maybe that’s enough.
Lowest / Highest point in my career:
My lowest point and highest point were two sides of the same story.
There was a moment in my career when I realized I had evolved faster than the role I was in. The structure around me couldn’t keep up with the pace of my thinking or the scale of my ambitions. It wasn’t toxic—it was just too small for what I was ready to build. I felt boxed in, creatively muted, and misaligned with the impact I knew I could create.
That tension became a turning point. It pushed me to ask tougher questions, challenge my own limits, and take the leap. I left the comfort of a steady role and launched The Inhouse—with my first client signed before the company was even registered.
What began as restlessness became purpose. And I learned that sometimes the bravest thing you can do for your growth… is outgrow.
What I learned (if you want me to expand on the above):
Comfort is a slow killer. When you stop learning, you stop loving. The passion fades when the purpose gets blurry. But when you’re surrounded by the right team, pushing boundaries, making things that matter — that’s when you’re alive again. I learned that growth often looks like discomfort first. And that stepping out of the familiar is sometimes the most honest thing you can do for yourself and your work.
One thing on my bucket list:
To create an unforgettable, award-worthy campaign — with no budget. Just an idea. One so good it cuts through the noise, moves people, and proves that creativity isn’t about money or media — it’s about truth, timing, and guts. I’ve always believed that some of the best work comes from constraints. And I’d love to show that bold, beautiful ideas don’t need a big spend — they just need heart, vision, and the right spark to ignite them.
