Search Results for : Tonic International

The global pandemic has brought the events industry to a complete standstill. Large scale annual and quarterly events such as the SXSW conference and the 2020 Tokyo Olympics have been canceled or postponed. These numerous cancellations have put a huge dent in the events industry. A dent that innovative companies are filling, by navigating another […]

UAE-based independent agency Tonic International has been reappointed as Audi Middle East’s lead creative agency. The agency is responsible for Audi’s strategic positioning and campaigns in the region while supporting its sales and drive growth. The agency has been working with Audi Middle East for the past seven years. The reappointment will see an increased […]

Senior creative at *Tonic International, Tony Ting, doesn’t apply his creativity only to his clients. The start of his studies in Australia back in 2001 was also the start of his now 15-year-long relationship with the camera and its subjects – his friends. “I was studying in Australia and meeting lots of people. Some were […]

One weekend in February, a photo of a dress and what seemed to be a simple Tumblr post blasted through the Internet. A user asked: “Is this dress white and gold, or blue and black? Me and my friends can’t agree.” The picture attached to the post created an online uproar that can only be […]