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People
March 01, 2021
Why Solid Management Skills Are Such A Plus for Marketers
man
Industry
February 28, 2021
The Online Epidemic
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Industry
February 25, 2021
The Changes In Media Consumption Around The World
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Industry
February 22, 2021
The Emerging Trends Shaping the Future of Brands in Saudi Arabia
man
Industry
February 21, 2021
Get Your Ultimate Entertainment Experience
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Industry
February 21, 2021
Broadcast TV Spend Fell $34bn Worldwide In 2020 According to New Data by WARC
man
People
February 18, 2021
AR As the Next Step for Outdoor
man
Industry
February 18, 2021
Pay Attention to These Trends In 2021
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Industry
February 16, 2021
52% of Internet Users in the UAE Use Social Media Platforms to Research About Brands
man
People
February 15, 2021
What We Learned From The Latest State of Podcast Industry Report
man
People
February 14, 2021
Hussein Kandil: "Hardees' First Complete Rebrand in More than Three Decades Comes as We Seek to Reinvent Ourselves For Generation Z"
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Choueiri Group Deep Dives
CG Updates
February 14, 2021
Rotana Audio Visual Appoints Choueiri Group's Digital Media Services (DMS) - KSA, as its Exclusive Advertising Media Representative
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Facebook Hub
Masterminds
February 11, 2021
How Memac Ogilvy and Lexus Built a Seamless Online Car-Buying Experience with Facebook
man
Industry
February 11, 2021
Here's Everything We Know About Birdwatch
man
Industry
February 10, 2021
The Changes Happening In B2B Marketing
man
Industry
February 09, 2021
IPG Mediabrands’ Latest Media Responsibility Index Proves Top Platforms Have Responded Favorably to Network's Media Responsibility Push
man
Industry
February 09, 2021
Google Calls on Arab Internet Users To do a Privacy Check
man
Industry
February 08, 2021
The Marketing Society’s Global Conversations: New Year’s Revolutions
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Industry
February 08, 2021
Netizency's Social Recap: January 2021 Trends
man
People
February 04, 2021
Charting the Unchartered: the Role of Telcos & the Future of Media & Marketing Models
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People
January 04, 2021
Accelerating Frontline Health Efforts Through the Power of Communications
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People
January 03, 2021
Above and Beyond
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People
December 30, 2020
Taking Events in the 3D Dimension
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Industry
December 17, 2020
Collaboration: the Key Creativity Accelerator?
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Facebook Hub
Masterminds
December 06, 2020
Facebook Brings Marketing Partners Program for Agencies to MENA
man
People
December 02, 2020
How Google's Rebranding of G-Suite to Workplace Signals the Drive Towards Further Collaboration
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OMD Corner
OMD Corner
November 30, 2020
Collaboration, or the Importance of Casual Collisions
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OMD Corner
OMD Corner
November 29, 2020
How Collaboration Feeds Off Curiosity and Nurtures Creativity
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People
November 29, 2020
Everything to Know About Google's First Startup Accelerator Program In MENA
man
Industry
November 24, 2020
How to Navigate Marketing in 2021?
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People
November 15, 2020
Pivot & Be Helpful
Industry
October 14, 2020 Google Launches Program to Accelerate Economic Recovery in MENA

Google pledges to mentor local businesses and help them grow online in the UAE, especially those in retail and tourism. Google announced today ‘Grow Stronger with Google’, a new program to accelerate the MENA region’s economic recovery through digital transformation, by offering digital tools, training, and financial grants to support local businesses and job seekers. […]

Industry
October 12, 2020 Hootsuite Learns How Businesses are Using Social to Catalyze Digital Culture Shifts

Hootsuite partnered with Altimeter Group to better quantify how sophisticated organizations are using social to deepen customer relationships, increase brand value and media efficiency, and accelerate broader digital transformation. The report surveyed 2,162 marketers and conducted in-depth interviews with leaders working in large enterprise organizations with complex social media strategies. Here are the findings – […]

man
Facebook Hub
Masterminds
September 28, 2020
Enabling the Agency of the Future with Facebook
People
June 09, 2020 Exit Lockdown. Enter Reality. What Comes Next?

Ayman Haydar, CEO of programmatic marketplace provider MMP World Wide, talks about how the tech giants are entering the world of e-commerce and the changes in sentiment towards digitization.  10 weeks. 70 days. 1,680 hours. Far too many Netflix binges to mention. Meaningless stats at any other time, but in the context of the coronavirus, […]

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Facebook Hub
Masterminds
January 21, 2020
A Global First Ride-Hailing through Whatsapp with Careem
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Facebook Hub
Masterminds
January 14, 2020
Building a Zero Friction Future with Facebook
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Choueiri Group Deep Dives
Data & Measurement
December 19, 2019
The Power Is in the Detail
Industry
November 04, 2019 How Digital is Transforming the Tourism Industry

By Elías Jabbe The ongoing impact of digital on the tourism industry in the Middle East, Africa and South Asia emerged as a popular topic of discussion at the annual MEASA Aviation Show in Dubai on October 14. The event, which has been organized for several years by Terrapinn Middle East, featured tracks such as […]

Industry
October 29, 2019 Saudi Arabia to Host First Ever Global AI Summit in 2020

Saudi Arabia is set to host the region’s first-ever Global AI Summit in March 2020 to promote the development of artificial intelligence (AI) and related technologies. The Summit will take place in Riyadh on 30th and 31st March, and will be the leading international forum to advance AI and create knowledge sharing and interchange among global AI […]

Industry
September 05, 2017 I am into digital transformation. Wow, let’s talk. What?

By Rammohan Sundaram, managing director and senior vice-president – APMEA C1X Inc Of late, I have been meeting a whole lot of people in Dubai who tell me they are into digital transformation and I get excited about the growing opportunities being created in the Middle East – especially given that the region is still […]

Industry
July 13, 2014 Transformers

  In today’s day and age, it is safe to assume that no media and marketing business model will survive without digitization, which reduces the cost of production and distribution, enabling most businesses to establish direct consumer to business relationships.  To understand what digital innovations mean for large traditional companies, we first need to look […]

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