Search Results for : Facial Recognition

The California Consumer Privacy Act is a new privacy law that came into effect on January 1st, 2020. According to the law, companies are required among other things to inform users of their intent to use the individual’s personal data for monetization purposes with the option of opting out of the same. If consumers choose […]

Last February at the World Government Summit 2019 in Dubai, Christine Lagarde, the first woman managing director of the International Monetary Fund (IMF), sat in front of her audience and gave them some news: “AI and the fourth industrial revolution will have a more severe impact on women than men,” she told the crowd, explaining […]

By Adrianne Pasquarelli (Illustration by Doug Chayka) At the SoHo flagship of fashion designer Rebecca Minkoff in New York, the shelves are stocked with XXS, the smallest size available. But the store is not sizeist – those floral dresses and blush-pink leather jackets aren’t just for the petite. Consumers who grab a frock off the […]

Image credit: Arsen Galstyan / AFP By Puja Pannum, managing director at Blis MENA The World Cup: whether it’s vuvuzelas or 7-0 thrashings, it’s the sporting event of the year that is sure, as always, to have a massive global impact. As for brands, it’s a crucial time to drive awareness and sales – Coca Cola, […]

There has been a huge hue and cry about GDPR as companies scramble to get their data and privacy laws in order. You would’ve known from the 10,000 emails you have received to opt-in to continue receiving newsletters and such. [Tweet “The EU’s GDPR went into effect on May 25 and on the same day […]

On April 4, Facebook updates or rather clarified its data use policy On April 10, it launched the Data Abuse Bounty program rewarding users with $500 minimum for reporting data abuse On April 17, Facebook announced compliances with EU’s GDPR to start with, which will be rolled out to everyone   It all started with […]

Any partly sane mind in the tech industry knows that making predictions about the future of technology, even a year out, is an exercise in vanity. Still, it pays to forecast what the future holds for us vivacious marketers, so we can prepare our clients, FOMO psychs and, oh yes, our clients. From an ‘innovation-evangelical […]

The term Artificial Intelligence (AI) was coined in 1956 when American computer scientist John McCarthy defined it as “the science and engineering of making intelligent machines, especially intelligent computer programs”. AI, also known as machine learning, now refers to a machine’s use of algorithms to understand human activity and provide a response to it. There […]

In light of the Mastercard Innovation Forum 2015, recently held in Kuala Lumpur, Malaysia, Mastercard revealed the findings from a social media study on digital wallets.When it comes to payments innovation in the world’s emerging markets – like the UAE, India, China, Indonesia, Malaysia and Nigeria – digital wallets are a buzzing topic online.Over the summer, Mastercard and PRIME […]

We catch up with Niall Sallam, founder and CEO of Elevision Media, a digital out-of-home media network providing digital screens in elevators of residential and commercial towers, to see if brands are ready to up their game and take advantage of the medium. Tell us a bit about Elevision and how it has grown We started the […]

  Pulitzer Prize-winning senior reporter at Pro Publica and author of Dragnet Nation: A Quest for Privacy, Security and Freedom in a World of Relentless Surveillance, discussed how, in the last year alone, she spent more than $2,000 on goods and services meant to protect her against identity theft and data mining. In effect, the […]

Majid Al Futtaim’s Acting Chief Corporate Development Officer Joe Abi Akl and Head of Business Analytics Guillaume Thfoin share examples of how data & analytics drive results.