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Search Results for : Discovery Communications

Industry
March 04, 2018 Is “attention” the new language for TV advertising?

Joe Marchese has been vocal about shifting the TV ad marketplace to focus on consumer attention since taking over as head of ad sales at Fox Networks Group less than a year ago. At an recent event hosted by Fox and attended by rival TV executives, high-profile talent, media buyers and marketers, he will begin […]

Industry
February 21, 2017 Discovery Communications appoints MIS as sales representative for Fatafeat

Discovery Communications has appointed advertising sales agency Media International Services (MIS) as the exclusive media partner for its flagship Arabic food network, Fatafeat across the Middle East and North Africa. Under the new appointment, MIS will be responsible for selling 360 solutions across Fatafeat’s TV, online and social media platforms and on-ground activations, including the […]

Industry
December 08, 2015 New Arabic channel Quest Arabiya goes live

Quest Arabiya, launched as a partnership between Image Nation Abu Dhabi and Discovery Communications, brings factual entertainment shows in Arabic to audiences across the MENA region. Mohamed Al Mubarak, chairman of Image Nation Abu Dhabi, says in a press statement, “There is a great need for more Arabic content across TV and digital, and by […]

Industry
September 02, 2015 Ericsson announces partnership with Image Nation Abu Dhabi

Ericsson announces an exclusive multi-year broadcast and media services contract with Image Nation Abu Dhabi. This comes after this year’s earlier announcement tying Ericsson with twofour54, another Abu Dhabi media outlet as part of a partnership that allows Ericsson to establish as a broadcast and media hub in Abu Dhabi. Ericsson will provide playout and […]

Industry
June 03, 2015 Image Nation partners with Discovery Communications to launch new Arabic language TV channel across MENA

Image Nation has partnered with Discovery Communications to create and launch a new Arabic language TV channel for the Middle East and North Africa. Quest Arabiya will be free-to-air and will go live in the final quarter of 2015. The channel, whose focus is male-oriented factual and reality programs, will be a combination of locally […]

Industry
November 18, 2014 Discovery Networks and OSN launch pay-tv advertising

  On the sidelines of the Abu Dhabi Media Summit, Discovery Networks Central & Eastern Europe, Middle East and Africa (CEEMEA) – a division of Discovery Communications – JB Perrette, President of Discovery Networks International, announced they will be creating a central hub for Middle East-based advertising sales, starting with the launch of local advertising […]

Industry
June 04, 2014 Discovery communications completes acquisition of controlling interest in Eurosport International

  Discovery Communications  today announced the completion of its acquisition of a controlling interest in sports entertainment group Eurosport International. Discovery increased its interest in Eurosport to 51 percent from 20 percent as part of a larger strategic partnership with TF1 Group that began in December 2012. Discovery was one of the first US media […]

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