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Search Results for : Digital Transformation

Al-Futtaim Group Partners with SAP to Enable Digital Transformation
Industry
January 30, 2023
Al-Futtaim Group Partners with SAP to Enable Digital Transformation
4 Key Themes That Will Prove 'Make or Break' for Mobile Marketers in 2023
Industry
January 05, 2023
4 Key Themes That Will Prove 'Make or Break' for Mobile Marketers in 2023
Ghassan Kassabji Joins Impact BBDO as Chief Growth Officer MENA
People
December 20, 2022
Ghassan Kassabji Joins Impact BBDO as Chief Growth Officer MENA
Like Digital & Partners Appoints James Goodwin as Director of Talent
People
December 14, 2022
Like Digital & Partners Appoints James Goodwin as Director of Talent
Checkout.com Report: MENA’s Digital Economy is Evolving Faster Than Ever
Industry
November 28, 2022
Checkout.com Report: MENA’s Digital Economy is Evolving Faster Than Ever
From Original to Critical: Shifting the Dial on Creativity
Industry
November 04, 2022
From Original to Critical: Shifting the Dial on Creativity
Rapid Growth of Mobile Marketing for Real Estate to Achieve a High ROI and Retain Customers
Industry
October 20, 2022
Rapid Growth of Mobile Marketing for Real Estate to Achieve a High ROI and Retain Customers
“The Happier You Are, the Better Work You Do”
Industry
October 20, 2022
“The Happier You Are, the Better Work You Do”
Striving for Fairness
Industry
October 14, 2022
Striving for Fairness
The Bold Group Announces First-Ever Saudi National Day Celebration in the Metaverse
Industry
September 19, 2022
The Bold Group Announces First-Ever Saudi National Day Celebration in the Metaverse
How Can Advertisers Make the Best of Twitter on Saudi National Day
Industry
September 07, 2022
How Can Advertisers Make the Best of Twitter on Saudi National Day
Samer Shoueiry Steps Down as Chief Digital Officer of Publicis Communications ME
People
August 30, 2022
Samer Shoueiry Steps Down as Chief Digital Officer of Publicis Communications ME
3 in 5 Marketers in Africa & Middle East Lack Confidence in their Data, Analytics, Insights
Industry
August 24, 2022
3 in 5 Marketers in Africa & Middle East Lack Confidence in their Data, Analytics, Insights
AI and Decision-Making: Balancing Accountability and Performance
Culture
August 19, 2022
AI and Decision-Making: Balancing Accountability and Performance
Snap Inc. to Open New Office in Qatar
Industry
August 09, 2022
Snap Inc. to Open New Office in Qatar
Marketing Society Announces New Leadership Board for Abu Dhabi
People
August 09, 2022
Marketing Society Announces New Leadership Board for Abu Dhabi
Like Digital & Partners Announces Leadership Appointments
People
August 04, 2022
Like Digital & Partners Announces Leadership Appointments
Qatar's MCIT Partners with Meta Aiming Growth of Digital Innovation Ecosystem
Industry
June 30, 2022
Qatar's MCIT Partners with Meta Aiming Growth of Digital Innovation Ecosystem
InMobi Expands Partnership with Microsoft Advertising into the Middle East
Industry
June 10, 2022
InMobi Expands Partnership with Microsoft Advertising into the Middle East
Intelligence Report: 62% Companies are Renewing their Long-Term CX Strategy
Industry
June 01, 2022
Intelligence Report: 62% Companies are Renewing their Long-Term CX Strategy
Meta Announces New Supercomputer for AI Research
Industry
January 25, 2022
Meta Announces New Supercomputer for AI Research
CNN's Nadim Khammar:
People
October 28, 2021
CNN's Nadim Khammar: "Audience Is at the Heart of Everything We Do"
FedEx Express Study Reveals the UAE Is Future-Ready
Culture
October 27, 2021
FedEx Express Study Reveals the UAE Is Future-Ready
A First for MENA Telcos: Launch of ZainTech, a One-Stop Shop Servicing Enterprises and Governments Across the Region
Industry
October 20, 2021
A First for MENA Telcos: Launch of ZainTech, a One-Stop Shop Servicing Enterprises and Governments Across the Region
Why OMG MENA Joined Forces with Teads
Industry
October 18, 2021
Why OMG MENA Joined Forces with Teads
GoDaddy Partners and Arab Fashion Council Partner Up to Empower Young Creative Entrepreneurs in UAE and MENA
Industry
October 14, 2021
GoDaddy Partners and Arab Fashion Council Partner Up to Empower Young Creative Entrepreneurs in UAE and MENA
YouGov Study: Young Adults in UAE Are More Likely Than Others to Buy a Car Online
Industry
October 04, 2021
YouGov Study: Young Adults in UAE Are More Likely Than Others to Buy a Car Online
The Trade Desk and Choueiri Group Partner Up
Choueiri Group Deep Dives
CG Updates
September 27, 2021
The Trade Desk and Choueiri Group Partner Up
New Gellify Study Finds 18 Leading Companies Stepping Up Innovation with Corporate Venturing
Industry
September 26, 2021
New Gellify Study Finds 18 Leading Companies Stepping Up Innovation with Corporate Venturing
Amazon to Create 1,500 New Jobs in the UAE
Industry
September 21, 2021
Amazon to Create 1,500 New Jobs in the UAE
Meet the ASMF Speakers: DWTC's Mahir Abdulkarim Julfar
People
September 15, 2021
Meet the ASMF Speakers: DWTC's Mahir Abdulkarim Julfar
Connecting With Offline Consumers: The Trends and Tactics Middle Eastern Businesses Should Consider for Successful Marketing Campaigns
People
September 12, 2021
Connecting With Offline Consumers: The Trends and Tactics Middle Eastern Businesses Should Consider for Successful Marketing Campaigns
The Digital Evolution of the Mad Men Age
People
September 06, 2021
The Digital Evolution of the Mad Men Age
Six Trends Transforming the Media Industry
Industry
August 31, 2021
Six Trends Transforming the Media Industry
How to Merge “Bricks With Clicks”
Industry
August 31, 2021
How to Merge “Bricks With Clicks”
How LinkedIn Helps Brands Navigate the Pandemic
People
March 30, 2021
How LinkedIn Helps Brands Navigate the Pandemic
One Year After Coronavirus, What Is The State of Social Media Marketing?
Industry
March 24, 2021
One Year After Coronavirus, What Is The State of Social Media Marketing?
The Year of Pivot At Global Village
People
March 16, 2021
The Year of Pivot At Global Village
Accelerating Frontline Health Efforts Through the Power of Communications
People
January 04, 2021
Accelerating Frontline Health Efforts Through the Power of Communications
Above and Beyond
People
January 03, 2021
Above and Beyond
Taking Events in the 3D Dimension
People
December 30, 2020
Taking Events in the 3D Dimension
Collaboration: the Key Creativity Accelerator?
Industry
December 17, 2020
Collaboration: the Key Creativity Accelerator?
Facebook Brings Marketing Partners Program for Agencies to MENA
Meta for Business
Masterminds
December 06, 2020
Facebook Brings Marketing Partners Program for Agencies to MENA
How Google's Rebranding of G-Suite to Workplace Signals the Drive Towards Further Collaboration
People
December 02, 2020
How Google's Rebranding of G-Suite to Workplace Signals the Drive Towards Further Collaboration
Collaboration, or the Importance of Casual Collisions
OMD Corner
OMD Corner
November 30, 2020
Collaboration, or the Importance of Casual Collisions
How Collaboration Feeds Off Curiosity and Nurtures Creativity
OMD Corner
OMD Corner
November 29, 2020
How Collaboration Feeds Off Curiosity and Nurtures Creativity
Everything to Know About Google's First Startup Accelerator Program In MENA
People
November 29, 2020
Everything to Know About Google's First Startup Accelerator Program In MENA
How to Navigate Marketing in 2021?
Industry
November 24, 2020
How to Navigate Marketing in 2021?
Pivot & Be Helpful
People
November 15, 2020
Pivot & Be Helpful
Google Launches Program to Accelerate Economic Recovery in MENA Industry
October 14, 2020 Google Launches Program to Accelerate Economic Recovery in MENA

Google pledges to mentor local businesses and help them grow online in the UAE, especially those in retail and tourism. Google announced today ‘Grow Stronger with Google’, a new program to accelerate the MENA region’s economic recovery through digital transformation, by offering digital tools, training, and financial grants to support local businesses and job seekers. […]
Hootsuite Learns How Businesses are Using Social to Catalyze Digital Culture Shifts Industry
October 12, 2020 Hootsuite Learns How Businesses are Using Social to Catalyze Digital Culture Shifts

Hootsuite partnered with Altimeter Group to better quantify how sophisticated organizations are using social to deepen customer relationships, increase brand value and media efficiency, and accelerate broader digital transformation. The report surveyed 2,162 marketers and conducted in-depth interviews with leaders working in large enterprise organizations with complex social media strategies. Here are the findings – […]
Enabling the Agency of the Future with Facebook
Meta for Business
Masterminds
September 28, 2020
Enabling the Agency of the Future with Facebook
Exit Lockdown. Enter Reality. What Comes Next? People
June 09, 2020 Exit Lockdown. Enter Reality. What Comes Next?

Ayman Haydar, CEO of programmatic marketplace provider MMP World Wide, talks about how the tech giants are entering the world of e-commerce and the changes in sentiment towards digitization.  10 weeks. 70 days. 1,680 hours. Far too many Netflix binges to mention. Meaningless stats at any other time, but in the context of the coronavirus, […]
A Global First Ride-Hailing through Whatsapp with Careem
Meta for Business
Masterminds
January 21, 2020
A Global First Ride-Hailing through Whatsapp with Careem
Building a Zero Friction Future with Facebook
Meta for Business
Masterminds
January 14, 2020
Building a Zero Friction Future with Facebook
The Power Is in the Detail
Choueiri Group Deep Dives
Data & Measurement
December 19, 2019
The Power Is in the Detail
How Digital is Transforming the Tourism Industry Industry
November 04, 2019 How Digital is Transforming the Tourism Industry

By Elías Jabbe The ongoing impact of digital on the tourism industry in the Middle East, Africa and South Asia emerged as a popular topic of discussion at the annual MEASA Aviation Show in Dubai on October 14. The event, which has been organized for several years by Terrapinn Middle East, featured tracks such as […]
Saudi Arabia to Host First Ever Global AI Summit in 2020 Industry
October 29, 2019 Saudi Arabia to Host First Ever Global AI Summit in 2020
Saudi Arabia is set to host the region’s first-ever Global AI Summit in March 2020 to promote the development of artificial intelligence (AI) and related technologies. 
I am into digital transformation. Wow, let’s talk. What? Industry
September 05, 2017 I am into digital transformation. Wow, let’s talk. What?

By Rammohan Sundaram, managing director and senior vice-president – APMEA C1X Inc Of late, I have been meeting a whole lot of people in Dubai who tell me they are into digital transformation and I get excited about the growing opportunities being created in the Middle East – especially given that the region is still […]
Transformers Industry
July 13, 2014 Transformers

  In today’s day and age, it is safe to assume that no media and marketing business model will survive without digitization, which reduces the cost of production and distribution, enabling most businesses to establish direct consumer to business relationships.  To understand what digital innovations mean for large traditional companies, we first need to look […]