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Search Results for : Commerce

man
Industry
March 01, 2021
The State of Content Commerce
man
People
March 01, 2021
Why Solid Management Skills Are Such A Plus for Marketers
man
People
February 24, 2021
George Maktabi : "The Level of Gaming In The Kingdom Is So Evolved"
man
Industry
February 22, 2021
The State of Influencer Marketing In 2021
man
Industry
February 21, 2021
Youtube Shorts Will Be Launching Next Month
man
Industry
February 18, 2021
Pay Attention to These Trends In 2021
man
Industry
February 17, 2021
The Agents That Will Influence Online Commerce In 2021 and Beyond
man
People
February 14, 2021
Hussein Kandil: "Hardees' First Complete Rebrand in More than Three Decades Comes as We Seek to Reinvent Ourselves For Generation Z"
man
People
February 09, 2021
E-Commerce Will Amount to $29 billion in the GCC Region in 2021
man
Industry
February 08, 2021
The Key Takeaways From OMD's Reset 2021
man
Choueiri Group Deep Dives
CG Updates
February 02, 2021
E-Commerce and the Future of Effectiveness in KSA and the UAE
man
Industry
January 31, 2021
Insights from WARC's Latest Report Show Signs of Hope
man
Industry
January 25, 2021
Wunderman Thompson Reveals 100 Trends That Will Shape 2021
man
People
January 18, 2021
A Deeper Look at the Surging E-Gift Cards Market
man
Industry
January 17, 2021
What Will the State of Mobile Be in 2021?
man
People
January 12, 2021
Meet the Covidians
man
Industry
January 12, 2021
How Publishers Can Take Back Control of their Audience
man
People
January 10, 2021
An Open Door to Transformative Collaboration
man
Industry
January 06, 2021
Netizency's Social Recap: December 2020 Updates
man
People
December 30, 2020
Taking Events in the 3D Dimension
man
People
December 24, 2020
How Will E-Commerce Evolve in 2021?
man
People
December 15, 2020
How did Businesses Perform During the Peak Period in E-commerce in MENA?
Industry
December 10, 2020 Facebook's Plans for 2021
Communicate attended a virtual press briefing to understand Facebook's plans for 2021.
man
Facebook Hub
Masterminds
November 19, 2020
How Centrepoint Used Facebook to Boost Sales in Saudi Arabia at a Lower Cost
man
Industry
November 18, 2020
Understanding the Challenges of Consumers' On-Site Search
Industry
September 27, 2020 Brands Will Spend $59 billion on E-Commerce Advertising this Year

WARC, the global marketing intelligence service, released its latest report that highlights the rise in advertising spending on e-commerce platforms- as brands look to capitalize on the boom in online shopping, as a result of the Covid-19 outbreak. Advertising investment across e-commerce sites such as Amazon, Tmall and Rakuten, omnichannel retailers such as Walmart and […]

Industry
September 22, 2020 What Will The Future Shopper Look Like?

Global e-commerce consultancy, Wunderman Thompson Commerce releases the 4th edition of their Future Shopper report. The report seeks to identify trends in consumers’ digital buying behaviors, with the aim of helping to influence organizations’ strategies and to ensure that they are ready for the consumer and the channels of the future. Here are the key […]

Industry
August 16, 2020 How to Tell Effective Stories Through E-Commerce Today

By Darren Hodgkin, CEO of PPMG A website is more than a window to your store. In 2020 it is your store; as important as your brick and mortar, stand, or stall. For web-only brands, it is the one sales environment they have and as crucial as the products they sell. While visual merchandising tells […]

Industry
August 06, 2020 The New Themes in E-commerce Marketing

The growth of e-commerce was accelerated across the globe due to the pandemic and the measures that were implemented to curb the spread. Advertising investment has shifted into shoppable and e-commerce formats, and many companies have had to develop their e-commerce strategies on the fly. This is driving growth of the big platforms. But many […]

Industry
July 12, 2020 Snap Gives a Push to E-Commerce in MENA

Last June, Snap launched Dynamic Ads, a new e-commerce offering designed to help brands grow their online business by simplifying the consumer purchase journey and driving measurable ROI – especially at a time when the Covid-19 lockdowns got many businesses to quickly expand their e-commerce efforts in response to consumer demand. Shayan Rahimi, Head of e-Commerce – MENA […]

Culture
July 07, 2020 Back to the Roots

New Lebanese online marketplace Mawsam aims to connect local producers to a larger audience. More often than not, and especially for the past year, news from Lebanon have not been good, if not outright bad. The country’s economic, social and security turmoil is getting worse by the day, amidst concerns of violence and even civil […]

Industry
June 29, 2020 Feeling Some Techlove

Global marketing agency, Dentsu Aegis Network has launched the latest edition of its Digital Society Index (DSI) survey. The study highlights the change in relationship between consumers and technology, as consumers have begun interacting with technology in a more positive way than ever before. The survey ran between March-April 2020 – the peak of the […]

Industry
June 21, 2020 Advertising Will Decline By 25% in 2020

Group M releases their mid-year report for the MENA region, which forecasts the future of spending in the region’s media industry for the remainder of 2020 as well as 2021. In 2019, MENA advertising spend declined by 5.8%. This year, the number is expected to reduce even further as the industry faces a dual-shock from […]

People
June 09, 2020 Exit Lockdown. Enter Reality. What Comes Next?

Ayman Haydar, CEO of programmatic marketplace provider MMP World Wide, talks about how the tech giants are entering the world of e-commerce and the changes in sentiment towards digitization.  10 weeks. 70 days. 1,680 hours. Far too many Netflix binges to mention. Meaningless stats at any other time, but in the context of the coronavirus, […]

Industry
March 18, 2020 What Does China’s Revised Adspend Forecast Mean For Others?

As life in China slowly begins to return to normal, the draconian measures that were earlier implemented to curb the spread of the virus have taken a toll on the country’s economy. The two-month-long pandemic forced businesses to halt operations and residents to remain indoors, causing a stint in the country’s economic growth. This also […]

man
OMD Corner
OMD Corner
June 25, 2019
A Talk With Waseem Afzal
Industry
February 22, 2019 Engendering customer loyalty in the digital age

By Sanjit Gill, GM, Middle East at Collinson The rise of digital-native retail brands offering highly competitively priced products with rapid home delivery services continues to increase pressure on the wider retail sector. Amazon, for example, with its low overheads and streamlined distribution service, has expanded into markets globally at the expense of many traditional […]

Industry
July 27, 2018 This e-commerce giant is making almost $5bn in ad sales

Amazon’s advertising business continued its ascent last quarter, hitting $2.2 billion in revenue – a growth rate outpacing even optimistic forecasts for the company. Yesterday, Amazon reported second-quarter results and advertising was again the brightest spot for the e-retailer, growing at 132 percent, its fastest-growing segment by far. Amazon’s total sales hit $52.9 billion, an […]

Industry
July 25, 2018 Remember the age of robots taking over? Yeah, not anymore

By Adrianne Pasquarelli (Illustration by Doug Chayka) At the SoHo flagship of fashion designer Rebecca Minkoff in New York, the shelves are stocked with XXS, the smallest size available. But the store is not sizeist – those floral dresses and blush-pink leather jackets aren’t just for the petite. Consumers who grab a frock off the […]

Industry
June 30, 2018 4 lessons e-commerce retailers need to learn from physical stores

By Meghna C. Hazarani, senior UX analyst, RBBi Last year I got the opportunity to work on an e-commerce site which was not only enlightening as a ‘UXer’ but also, as a user who finds an excuse to shop pretty much every day. The small details that lead to cross-selling, up-selling, and plain old selling […]

Industry
June 15, 2018 Snapchat vs Instagram: who’s winning the social commerce battle?

Snapchat and Instagram are stepping up their shopping rivalry as they both work e-commerce into new areas of their apps. Instagram On June 12, Instagram brought shopping into Stories, the vertical-video section that was copied from Snapchat. Brands on Instagram will now be able to drop shopping bag stickers into their Stories and sell products […]

Industry
June 12, 2018 Souq has Amazon and now noon has eBay. But, what does it all mean for the regional e-commerce industry?

A year after what Goldman Sachs labeled the “the biggest M&A deal in the Arab World” i.e. the Amazon/Souq deal, Noon has announced its strategic partnership with US-based online auction platform eBay. About the deal The e-commerce platform, which saw a major investment from Alshaya late last year, will now fulfill eBay orders made on […]

Industry
May 25, 2018 How has VAT affected e-commerce in the UAE?

Taxation is a globally accepted practice by the state to generate revenue and subsequently fund expenditures that sustain the operation of the government. For so many years, the people of the UAE were basking in the glory of a tax-free lifestyle, however, a year ago the government announced that VAT would finally take effect in […]

Industry
May 16, 2018 Which agency is the latest to venture into e-commerce?

With e-commerce being valued as a $10 billion industry in the GCC, it only makes sense for brands to jump onto the e-commerce bandwagon whether it’s through their own online stores or marketplaces. Moreover, moves by Amazon, Souq and Noon.com, are changing the rules of the game for retail. Where do agencies fit in? As […]

Industry
April 23, 2018 Waseem Afzal’s 4 tips to make e-commerce a success

By Waseem Afzal, general manager of OMD MENA’s e-commerce arm, Transact Every year, Seamless Middle East brings together experts and businesses from all over the region to discuss the future and challenges of payments, fintech, e-commerce and retail. In its 19th edition, I had the opportunity to moderate a roundtable discussion with some of the brightest […]

Industry
February 17, 2018 Facebook Marketplace is coming to MENA in these 3 countries

Facebook has announced the launch of its Marketplace feature in Egypt, Algeria and Morocco, enabling people to use the platform to discover, buy and sell items. Available in Arabic on mobile and desktop, the feature is expected to be rolled out to iOS and Android users over the next few weeks to users in these […]

Industry
February 04, 2018 This luxury giant is changing e-commerce in the region

Chalhoub Group, which partners with luxury brands such as Louis Vuitton, Dior Couture, Fendi, Louboutin, Berlutti, Saks Fifth Avenue, Loewe, Carolina Herrera, and Michael Kors, is set to take its digital transformation to the next level through e-commerce. Some of its brands such as Level Shoes, Wojooh, Tryano and L’Occitane are already e-commerce friendly. However, the […]

Industry
September 25, 2017 Why now is the time to jump onto the e-commerce wagon

The e-commerce landscape has seen a great deal of movement in the past year. November 2016 saw the announcement of Noon.com – which is yet to be launched, following several delays and an investment by Alshaya – followed by Amazon’s acquisition of Souq and Emaar’s acquisition of Namshi this year. At the time of the […]

Industry
August 03, 2017 Will Amazon bring the Prime Day excitement to Souq.com?

By Sanjit Gill, General Manager, ICLP While many of us have been busy preparing our summer getaways, one retail event has been dominating the conversation across Europe and North America. Unsurprisingly, it comes from the world’s biggest online retailer, Amazon. Launched in 2015, Prime Day has grown to become one of the biggest one-day retail […]

Industry
March 12, 2017 MEC Commerce expands into MENA

MEC has launched its specialist e-commerce consultancy, MEC Commerce, in the MENA region. The new division combines the services of a media agency with consultancy and delivery of e-commerce strategies. The new division is part of the EMEA hub in London and will be supported by a regional team. Julio Cesar Rodriguez will head the […]

Industry
May 16, 2016 Game changer?

The e-commerce space in the Middle East – the UAE in particular ¬– is becoming very exciting. It’s an era where we’re seeing a number of startups gain traction. Online marketplace Souq.com has become the region’s first “unicorn,” or billion-dollar company, indicating that investors are willing to back successful ideas that have a proven track […]

Industry
September 28, 2015 Visa introduces EMV chip-based biometrics

Visa Inc. introduces a new specification to enable palm, voice, iris, or facial biometrics for chip card transactions. The framework is designed for the EMV (Europay, MasterCard, Visa) chip industry standard. This type of biometric verification aims to provide easier and more secure payment options. Biometrics are never exposed or stored on central databases, as the specification supports […]

Industry
August 05, 2015 Visa Inc. and Stripe enter into strategic partnership

Visa Inc. and mobile and online payment provider, Stripe, announce a strategic partnership in support of net technologies and online payment experiences for global merchants, developers and consumers. Stripe will continue it’s international expansion in emerging markets, specifically. To support this growth and joint long-term initiatives, Visa has also made a strategic investment in Stripe. The […]

Industry
August 03, 2015 Awok.com CEO’s makes predictions for Middle East e-commerce

E-commerce in the MENA region has grown and continues to grow at a rapid pace. In May 2013, Go-Gulf estimated that the value of e-commerce in the Middle East would reach 4.9 billion US dollars by 2015. Half-way through 2015, UAE based online retail specialist Awok.com aims for 25 percent of the retail space. The UAE is […]

Industry
March 01, 2015 Dubai hosts Middle East Payment Forum

Security of payment card data, the future of online payments and growth of e-commerce will be highlighted in the first Middle East Payment Forum hosted in Dubai at the Conrad Hotel next month. The day-long event, scheduled to take place on March 19, is organized by PCI Security Standards Council, the US-based global authority on […]

Industry
October 14, 2014 Open the gateways

Two years into running PayPal MENA – after a longer stint at PayPal Asia – Elias Ghanem’s hopes of growing the payment gateway in the region were quickly shattered by one realization: “It was much easier to sell PayPal to MENA than it was to sell MENA to PayPal.” When, in early 2013, Ghanem allegedly […]

Industry
October 14, 2014 Pushing at a closed door

  If payment gateway PayPal’s estimates, which put e-commerce in the MENA region at $15 billion in 2015, prove accurate, future prospects of the regional online payments industry look rather rosy. Over the past year, a slew of reports has come out confirming that it’s set for exponential growth. According to the State of Payment […]

Industry
September 14, 2014 E-merging market

  The decision of an established e-commerce player to drop COD (cash on delivery) services would garner little attention elsewhere in the world – and, in fact, would only be considered a natural progression of the business. But regional e-commerce platform JadoPado’s recent announcement that it would stop offering COD as a payment option got quite mixed reactions in a region where a […]

Industry
September 04, 2014 Payment gateway Telr eyes regional SMEs

Multi-currency and multi-lingual payment gateway for SMEs Telr  – founded and headed in the region by ex-Paypal MENA managing director Elias Ghanem –  has announced its merger with payment processing company Innovate Payments. Through this merger, Telr will strenghten its payment gateway, unified logistics and payments APIs offerings, alongside its cash management solutions. “Telr’s ambition to revolutionize the payments landscape […]

Industry
August 18, 2014 Bitcoin shakes up remittances as poorer people offered digital deals

  Social entrepreneurs in developing countries are using mobile phones and the controversial digital currency bitcoin to increase the speed, and slash the price, of international money transfers, raising the prospect of a revolution in the $600 billion annual global remittance market. Soaring rates of mobile phone use in developing countries are helping the entrepreneurs compete with […]

Industry
July 08, 2014 Etihad Airways partners with Google for flight search

  Airline Etihad Airways keeps pushing on digital, recently announcing a partnership with Google to make it more convenient for travelers to view the airline’s flight schedules and fares on the search engine’s Flight Search tool. Using Flight Search, travelers in the US, Canada, the UK, the Netherlands, Spain, France, Italy, Germany, Poland and Ireland […]

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