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Search Results for : Chome

People
December 07, 2020 Marketing and Communications During the Fourth Industrial Revolution
Iman Ghorayeb speaks about the changes that are here to stay in the B2B marketing and communications sector.
man
Industry
November 24, 2020
How to Navigate Marketing in 2021?
Industry
May 30, 2017 How personality-based targeting can help brands

Vesselin Popov, business development director for the University of Cambridge Psychometrics Centre, delivered a fascinating keynote at Socialbakers’ annual Engage event on the accurately creepy research at The Psychometric Centre that enables them to know a person better than even their spouse through their Facebook likes, and how brands can benefit from personality-based targeting. We […]

Industry
April 09, 2015 Restaurant reservation website launches in KSA

Hajz Tawlaty Est has announced the launch of a restaurant reservation website in KSA, YoTable.com. Launched on April 1, the website claims to be the first of its kind in the Kingdom. Initially it will be launching in Jeddah and Riyadh before rolling out to the rest of country and eventually the Gulf. Co-founder Rashed […]

Data & Measurement
Choueiri Group Deep Dives
December 23, 2019 The Data Behind the Tools
Fernando Angulo, Head of Communications at data provider SEMrush, explains how his company uses data to create tools that empower users.
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