Events & Awards
Why November is the best month for retailers to up their Twitter game
-
Agency
Starcom MediaVest Group wins double honors at Middle East Sports Industry Awards 2014
May 4, 2014Starcom MediaVest Group (SMG) MENA walked away with two awards at the recently-held Middle East...
-
Agency
Mindshare MENA to hold Mindshare Media Summit 2014
May 4, 2014WPP’s media agency Mindshare has announced that it will be holding the 2014 Mindshare Media...
-
Other
Portfolio Night’s 12th edition to be held in Dubai in late May
May 4, 2014The 12th edition of Portfolio Night is taking place on the 21st of May, 2014...
-
PR
Microsoft officially welcomes Nokia
May 2, 2014In end April, Microsoft Corporation has completed its acquisition of the Nokia Devices and Services business...
-
Other
New kids on the block
May 1, 2014In partnership with Communicate, Havas Worldwide Middle East will be hosting Portfolio Night on May...
-
Media
Arab Media Forum 2014 to be held in late May
May 1, 2014Organized by the Dubai Press Club and partnering with the Associated Press (AP), the Arab Media...
-
Media
Forbes Middle East Woman launches in Dubai
May 1, 2014Forbes Middle East Woman’s inaugural issue was released this week, examining and celebrating the accomplishments of...
-
More
Rovio Entertainment reports 2013 financial results
April 30, 2014Rovio Entertainment Ltd, the creator of the Angry Birds brand, has announced its financial results for...
-
Digital
Facebook announces winners for the Facebook Studio Awards
April 29, 2014In a bl0g post published on April 29, Mark D’Arcy, global director of creative solutions at Facebook...
-
Other
SMG extends winning streak at the MENA Digital Awards
April 29, 2014The awards just keep on coming for leading media agency Starcom MediaVest Group (SMG). On...
-
Other
OMG wins big at the Digital Media Forum’s MENA Digital Awards
April 29, 2014Omnicom Media Group agencies OMD, PHD and Resolution have performed brilliantly at the MENA Digital...
-
Other
Digital ad spend to reach $1billion in the MENA region by 2017, says Arabnet
April 29, 2014Global ad spend is forecast to grow by 5.5 percent this year and reach $537...
-
Agency
RPR announces partnership with regional conference
April 28, 2014Independent regional PR agency RPR – which recently split with Lebanon-based advertising group Rizk Group...
-
More
Samsung’s Galaxy S5 campaign takes a holistic approach to empower people
April 28, 2014The world is inundated with tons of technology. Lots of them are quite out-of-touch, just...
-
Digital
Visibly louder
April 27, 2014Your page is your opportunity to introduce your business on Facebook. It’s the first place people on Facebook...
-
More
Want Some Media to open office in Dubai
April 27, 2014London-based media production agency Want Some Media, recently recognized for its branded content work for...
-
Other
Day one of DMF 2014 concludes with awards ceremony
April 27, 2014Day one of Digital Media Forum (DMF) 2014 has concluded with a glittering awards ceremony...
-
More
Artificial intelligence to top the agenda for STEP 2014 conference
April 23, 2014Billed as a conference that examines the future relationship between media, technology and design, STEP 2014...
-
More
To all new directors who want global fame
April 23, 2014If only we had more time and more budget is the cry that goes up from nearly every director. So for all of you who need just a bit more time (sorry we can’t help with the budget) to send in your brilliant work we have extended our deadline for entries to May 5t. And that is absolutely your last chance for fame. Your films will be shown to a multitude of international judges from the production and creative industries will draw up a shortlist after much debating and viewing. Also, one of the most celebrated directors Martin Werner will be joining the YDA judging panel this year in Cannes. If your work is shortlisted it will be shown on the big screen at the YDA Show to an audience of hundreds of producers and creatives madly eager to snap up new talents on: Thursday June 19th at JW Marriott Theatre, Cannes at 17.00 Visit our website for more details at: www.youngdirectoraward.com
-
Media
Diwanee launches entertainment website Mashaheeri
November 6, 2014Regional digital publisher and media group Diwanee Media Group has launched Mashaheeri.com, a specialized Arabic celebrity...
-
Digital
On hold: mobile advertising in MENA
March 20, 2017These were some of the thoughts that came out of the agencies’ feedback on what our...
-
Other
Digital Media Forum 2014 to recognize the region’s best talent
April 7, 2014With a little more than three weeks to go until the third annual Digital Media...
-
Campaigns
How Rotana is celebrating its 25th anniversary
October 8, 2017In celebration of its 25th anniversary, hotel management company Rotana has launched a global TV campaign...
-
Marketing
Dubai Festival City’s IMAGINE provides a new immersive experience
August 13, 2017Al-Futtaim Group’s Dubai Festival City (DFC) recently revamped the mall to celebrate its tenth anniversary. The...
-
Campaigns
Subway brings strangers together through its Pop Up Iftar
June 20, 2017The act of breaking fast during Ramadan is both a spiritual and emotional experience. Be it...
-
Campaigns
Surprise! Puck’s Ramadan ad doesn’t only target women
June 8, 2017Ramadan is a month when people around the world abstain from food and drink from dusk...
-
Campaigns
Audiences criticize Zain’s anti-terror Ramadan ad
May 31, 2017On May 26, Zain posted its Ramadan anti-terror video featuring pop singer Hussain Al Jassmi on...
-
Campaigns
Xpress Money goes the CSR route on Mother’s Day
May 21, 2017Xpress Money launched a campaign called “Mother’s Day for Kids without Mothers” on the occasion of...
-
Campaigns
BLOM Bank – Director’s Cut by Philippe Aractingi
May 21, 2017BLOM Bank and its agency Impact BBDO teamed up with four of Lebanon’s renowned directors: Philippe...
-
Campaigns
BLOM Bank – Director’s Cut by Chadi Younes
May 19, 2017BLOM Bank and its agency Impact BBDO teamed up with four of Lebanon’s renowned directors: Philippe...
-
Campaigns
BLOM Bank – Director’s Cut by Leila Kanaan
May 19, 2017BLOM Bank and its agency Impact BBDO teamed up with four of Lebanon’s renowned directors: Philippe...
-
Campaigns
Amnesty International and TBWA/RAAD fight against Islamophobia
April 22, 2017The current political environment and the consequent travel rules have resulted in Arabs and Muslims being...
-
Campaigns
FP7 and OMO’s latest campaign advocates play (and dirt)
April 9, 2017OMO’s latest campaign, created by FP7 Dubai, is based on several alarming statistics: Kids had an...
-
Campaigns
Nissan Middle East creates new measurement unit: Camel power
April 5, 2017Measuring a car’s performance in horsepower is standard, but it’s not enough, especially in the Middle...
-
Marketing
Babyshop refreshes brand positioning
March 7, 2017Landmark Group’s kids’ retail store, Babyshop, has reinvented its brand positioning to cater to the changing...
-
Events & Awards
5 things we heard at the PR Pressure Conference
March 1, 2017Organized by Secret PR, the PR Pressure Conference is an annual forum to discuss the challenges...
-
Campaigns
HSBC UAE launches new film for #OneStepCloser campaign
February 15, 2017On January 8, HSBC UAE launched a film “One Step. Endless Possibilities.” to support its new...
-
Campaigns
BBDO gamifies YouTube’s notorious pre-roll for Snickers
February 5, 2017Snickers’ much-loved “You’re Not You When You’re Hungry” campaign takes on YouTube’s pre-roll format in its...
-
Campaigns
Berger Paints launches “Colours of Arabia” in the Middle East
February 2, 2017Launched in the UAE, Oman, Qatar and Bahrain, “Colours of Arabia” is a social media campaign...
-
Campaigns
Grey rolls out “The Love Story” for Raffaello
January 30, 2017Raffaello Middle East has launches its latest campaign created by Grey MENA that tells the story...
-
Campaigns
Dubai Tourism partners with Wunderman Dubai for global campaign
January 25, 2017Inviting European markets to escape their gloomy winter, Dubai Tourism called upon Europe’s most famous weather...
-
Campaigns
Algerian football superstar Riyad Mahrez and PepsiCo team up
January 17, 2017PepsiCo and Algerian football superstar Riyad Mahrez have teamed up as part of an Algerian Pride...
-
Events & Awards
Region’s first YouTube FanFest held in Jeddah
March 15, 2017The Arab world’s first YouTube FanFest was held at Jeddah’s King Abdullah Sports City on March...
-
Digital
YouTube to open YouTube Space in Dubai Studio City
December 9, 2016In partnership with Dubai Studio City, YouTube is launching its tenth YouTube Space in the world...
Trending
