Tomorrow May 8, the Lebanese Order of Nurses will unveil a new campaign under the theme “We Trust You”. The campaign will run until May 13, in celebration of the International Nurses Day on May 12.
The 360 initiative will be released on TV, airport roll-ups, billboards and banners, Facebook and Twitter on the Order’s pages, onboard MEA flights and in cinemas. It aims to raise awareness around the nursing professions and the Order itself, hoping to build the public’s trust in the Lebanese nursing workforce, and help the profession feel more recognized.
With this campaign, the Order is reaching out to the banking, business and media sectors.
Founded in 2002 to protect the rights of nurses, the Order of Nurses is the official body representing the profession in Lebanon; all nurses must be registered in order to practice.