Dubai-based advertising, design events and activation agency BPG | bates has appointed Kevin Jones as its new strategic planning director. Jones joins the agency from Havas Worldwide Middle East, were he has been since 2008 and where he served in the same capacity. Heading the agency’s strategic planning department, he will work across all the BPG | bates accounts with a special focus on new business.
Commenting on the appointment, Nick Clements, CEO at BPG | bates said in a statement: “We are delighted to welcome Kevin to the team. He brings a wealth of experience in strategic brand building with a focus on luxury, retail and household FMCG and will further enhance the strategic guidance we can offer our wide ranging client base here in the region. ‘’
BPG | bates is part of the BPG Group that also comprises BPG | Maxus; BPG | Possible and BPG | Cohn & Wolfe.