Connect with us

Communicate Online | Lebanese Edition | Advertising, marketing, public relations and media in the Arab world and beyond

Communicate Online | Lebanese Edition | Advertising, marketing, public relations and media in the Arab world and beyond

New agency to launch in Beirut this week

HopscotchME event invite launch

Events

New agency to launch in Beirut this week

A trio of big Lebanese advertising names gets back together for a new venture that will be announced very soon.

The dream team is back. Philippe Skaff is partnering up again with Omar Nasreddine and Ghassan Khairallah. The trio of Lebanese ad veterans helped establish the Grey Group on the regional map in the 2000s. They will unveil a new agency on March 22 in Karantina, Beirut.

Skaff had kept himself quite busy. With Wassim Rizk, he established Multiple International, a global company handling tailor-made shows and urban creation projects. Among other big-scale events, Multiple International contributed to Sydney’s Vivid Festival in 2009, Beijing’s New Year Eve celebrations in 2012 and Hong Kong Pulse in 2014.

As for Nasreddine and Khairallah, they have created in 2016 Triptikum, a boutique creative and integrated communications agency based in Beirut. Triptikum has quickly positioned itself as a consequential player on the market.

Now, Skaff and Triptikum join forces with global PR group Hopscotch to form Hopscotch Middle East. The new agency will be located in the creative hub formed by Triptikum and Multiple International in Karantina.

The event announcement promises to “unveil their next generation of a creative network of thinkers and entertainers.” So get ready, set, and behold this newcomer, as we hop with hope to the revelation of intriguing outcomes.

Continue Reading
Click to comment

Leave a comment

More in Events

Trending

To Top