For the seven year in a row, Choueiri Group partnered with the Dubai Lynx International Festival of Creativity and Awards, held from March 9 till 12, as a co-sponsor of the event.
In addition to this event sponsorship, Choueiri Group’s subsidiary company and dedicated OOH (Out-Of-Home) arm, Arabian Outdoor, also sponsored the Dubai Lynx Outdoor Advertising category award, while its digital arm, Digital Media Services, separately sponsored both the Mobile and Interactive category awards.
Following the evening where honors were handed out to 26 category award winners, Pierre Choueiri, chairman and CEO of Choueiri Group, spoke on his group’s long held partnership with the Dubai Lynx Awards, and stated that “Choueiri Group’s association with the Lynx Awards is rooted in our firm belief that our progress relies on our strength as a true industry. As the region in general and advertising in specific continue to evolve, we are glad to be here to recognize and promote the talent which drives our industry forward. It’s great to see so many of our colleagues in attendance, and so many deserving awards being taken up”.