After a hugely successful first edition in 2015, Festival of Media MENA is back this year with a fabulous lineup of speakers and a glamorous night to celebrate the best media work in the region. The conference will take place at The Westin Dubai Mina Seyahi from 9 am to 5:30 pm, while the awards night will be held at Music Hall, Jumeirah Zabeel Saray, on April 20. The prestigious event will bring together the sharpest minds in the region from advertisers, media agencies and media owners.
Here are 4 reasons why this year is going to be even more awesome:
10 startups. 5 judges. 90-second pitches.
In line with the entrepreneurial spirit of the region and to encourage fresh ideas, Festival of Media MENA presents Emerge, a platform for startups to battle it out and win the attention of the jury.
2. The best world-class speakers
What makes Festival of Media unique is its blend of global expertise and local insights, as well as the balance of media agencies, media owners and clients. This year, we’re super kicked to hear from the likes of Toby Jenner, Worldwide CCO of MediaCom, Malcolm Devoy, global strategy director for PHD Worldwide, and the tech gurus, Debbie Weinstein, Amy Cole, and Phillipa Snare, from Google, Instagram and Facebook, respectively.
3. The Twitter Live Marketing Award and Best Use of YouTube Award
We all know about the unprecedented smartphone and Internet penetration and digital consumption in the Middle East, and so it’s only natural that brands efforts on two of most popular social platforms should be recognized. The shortlist for the Twitter Live Marketing Award and Best Use of YouTube Award is already out, and we can’t wait to see who takes the trophy!
4. The Awards night
Starting 8 pm, MusicHall Zabeel Saray will be transformed into a magical arena where the who’s who of the media industry shows up to win some, lose some, and regardless of the wins and losses, party hard!