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Choueiri Group Deep Dives
March 01, 2021 DMS’ Media Partner Dailymotion Launches Powerful Video Solution At No Extra Cost For Publishers and Broadcasters
The new solution is aimed to help publishers leverage on the power of video.
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Choueiri Group Deep Dives
CG Updates
February 14, 2021
Rotana Audio Visual Appoints Choueiri Group's Digital Media Services (DMS) - KSA, as its Exclusive Advertising Media Representative
CG Updates
Choueiri Group Deep Dives
February 04, 2021 Choueiri Group’s C-Media Appointed as Exclusive Media Representative for Al-Nahar TV and Al-Nahar Drama Channels
New partnership aims to promote the growth and expansion of the advertising market in the Middle East.
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Choueiri Group Deep Dives
CG Updates
December 21, 2020
Newly Appointed Chief Growth Officer at “CG Digital” and New COO Appointed at DMS
CG Updates
Choueiri Group Deep Dives
November 24, 2020 🎧 UAE Music Lovers Speak Out: Why Being Local Matters to Them
Second installment of Anghami's and Choueiri Group's “Why It Matters to Be Local” study focuses on the UAE market.
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Choueiri Group Deep Dives
CG Updates
November 22, 2020
How Did the Pandemic Impact Retail in KSA?
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Choueiri Group Deep Dives
CG Updates
September 29, 2020
Pierre Choueiri Issues his First Comments on the Non-Renewal of the Partnership Between MBC Group and AMS FZ LLC
CG Updates
Choueiri Group Deep Dives
September 14, 2020 DMS’ Exclusive Media Partner Anghami Raises Over $1 Million in Donations with “The Sound of Beirut”
Beirut’s sound echoed louder than ever before on Anghami on the night of Thursday, September 8, rolling out a rhythm of hope and sending messages of support to the Lebanese capital that translated into more than $1 million in donations.
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Choueiri Group Deep Dives
CG Updates
September 08, 2020
Research on Advertising Perception – Intensive Hair Care Category
CG Updates
Choueiri Group Deep Dives
September 03, 2020 “The Sound of Beirut” Fundraiser on Anghami
Healing Beirut’s wounds, one song at a time.
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Choueiri Group Deep Dives
CG Updates
September 01, 2020
Zoomers Worldwide – What Are They Watching?
CG Updates
Choueiri Group Deep Dives
August 20, 2020 What Are ‘Zoomers’ in the Region Watching?
Continuing to take a closer look at how the Covid-19 Pandemic has given rise to an entirely new and very significant TV audience – GEN Z “Zoomers” – in the MENA region, AETOSWire’s latest research piece (powered by Choueiri Group’s Data Team) identifies the most popular content (Top 5 Series) which this audience segment has been tuning into. With media consumption on the rise and TV viewership in particular soaring to new heights, this information is aimed at benefiting brands seeking the most impactful advertising and sponsorship opportunities which TV can deliver today.
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Choueiri Group Deep Dives
CG Updates
July 28, 2020
Gen Z Is On TV All Over The World
CG Updates
Choueiri Group Deep Dives
July 14, 2020 Gen Z is on TV – Discover our Latest Insights
The COVID-19 lockdowns have resulted in a variety of new media consumption trends and some very interesting behavioral shifts. Powered by Choueiri Group’s Data Team, our latest research piece reveals how the most significant consumer segments (Generations) in KSA are experiencing significant increases in their time spent watching TV, especially GEN Z “Zoomers” who previously were known to be less engaged with traditional forms of media. These insightful findings are aimed at enabling regional brands to gain a better understanding of their audiences.
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Choueiri Group Deep Dives
CG Updates
June 21, 2020
Ramadan 2020 – How Consumers in MENA Adapted to the Unusual
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Choueiri Group Deep Dives
CG Updates
May 20, 2020
Reaffirming the Performance and Power of TV
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Choueiri Group Deep Dives
CG Updates
May 19, 2020
Reflecting On An Unusual Ramadan
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Choueiri Group Deep Dives
CG Updates
May 17, 2020
The Impact of Covid-19 on News Consumption in the UAE
CG Updates
Choueiri Group Deep Dives
May 13, 2020 Say It With a Song with Anghami Studios
By Ramy Al-Kadhi, Commercial Manager at Anghami
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Choueiri Group Deep Dives
CG Updates
May 11, 2020
Cross Generation Impact of the COVID-19 Pandemic
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